case study: Interactive video for using Generative AI
Interactive Explainer Video
Some technologies develop so quickly that they make history and influence our (working) lives in a short time. For example, Dropbox was one of the first programmes to store files in the cloud in 2007, and many other options soon followed.
Another fast-growing example is Artificial Intelligence, especially Generative AI. This technology can create text or images based on a prompt, allowing you to write a blog ten times faster, for example.
Is AI safe?
But is it always safe and reliable? And doesn’t it compromise the quality of human work? To properly assess the use of Gen AI in a working environment, you need the right information. And there is plenty of that.
That’s why we made an explainer video with a presenter explaining it. Explainer videos are ideal for making data visual and interactive. The presenter discusses the history, data and impact of the topic, supported by graphic texts and illustrations.
Explainer videos are used for news, social media, corporate presentations and teaching programmes. They are proven effective in making complex information accessible in a quick and engaging way. So, we developed a concept to present information on Generative AI through an interactive explainer video.
In the video, the presenter asks you which of the two paintings in the picture is real and which was created by AI. The image freezes so you can choose after which the presenter responds to your choice. Later, she discusses various Gen AI tools, such as ChatGPT, while a typed text appears on screen.
Fast and dynamic
Info + Interaction + Video = Interactive Explainer
You can create a video. Or develop an e-learning module. Or you combine all media for maximum impact. That’s the interactive explainer. An mix of personal explanations, surprising graphics and practical exercises.
Is an Interactive Explainer video something for you?
Contact us for a quick meeting, we are happy to think along with you!